Thu, May 19

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Virtual Event

Serve More Than Looks

Create personalized experiences in an increasingly diverse cosmetics landscape

Serve More Than Looks

Time & Location

May 19, 2:00 PM PDT

Virtual Event

About The Event

An interactive event for marketing and e-commerce leaders of the cosmetics industry to discuss the future of personalization. Bloomreach COO Christy Augustine will lead a discussion around:

  • Inclusion, Meet Personalization

 You've done the work to expand product lines, shades, keep up with ever-changing trends and customer wants. Now it's time to make sure your customers feel inspired and driven to purchase. 

  • Increasing Loyalty and Keeping New Visitors

 Why real-time recommendations and personalization are critical to increasing average order value and converting new visitors into lifetime loyalists. 

  • Personalization that Scales

 How segmenting accurately with a Single Marketing View directly impacts your ability to provide truly bespoke site experiences.

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